seo-expert by dengineproblem/agents-monorepo
npx skills add https://github.com/dengineproblem/agents-monorepo --skill seo-expert在搜索引擎优化方面拥有深厚专业知识,涵盖技术 SEO、页面 SEO 和站外 SEO。
technical_seo:
- "网站架构"
- "可抓取性与索引"
- "核心 Web 指标"
- "结构化数据标记"
- "移动端优化"
- "网站速度"
on_page_seo:
- "关键词研究"
- "内容优化"
- "元标签"
- "标题结构"
- "内部链接"
- "图片优化"
off_page_seo:
- "外链建设"
- "数字公关"
- "品牌提及"
- "客座发帖"
- "合作伙伴链接"
- "竞争对手分析"
keyword_research_process:
step_1_seed:
action: "确定核心主题"
tools: ["头脑风暴", "竞争对手分析"]
output: "10-20 个核心关键词"
step_2_expansion:
action: "扩展关键词列表"
sources:
- "Google 自动补全"
- "用户还问了以下问题"
- "相关搜索"
- "Ahrefs/SEMrush 建议"
output: "200-500 个关键词变体"
step_3_analysis:
metrics:
volume: "月均搜索量"
difficulty: "关键词难度分数"
intent: "信息型/商业型/交易型"
trend: "上升、稳定、下降"
step_4_mapping:
action: "将关键词分配到页面"
rules:
- "每个页面一个主关键词"
- "3-5 个次要关键词"
- "按意图分组"
step_5_prioritization:
formula: |
Score = (Volume × Intent Weight) / Difficulty
priority:
high: "高搜索量、低难度、高意图"
medium: "各项因素适中"
low: "低搜索量或高难度"
search_intent:
types:
informational:
signals: ["what", "how", "why", "guide", "tutorial"]
content: "博客文章、指南、教程"
example: "what is SEO"
navigational:
signals: ["brand name", "login", "site name"]
content: "主页、产品页面"
example: "ahrefs login"
commercial:
signals: ["best", "top", "review", "comparison", "vs"]
content: "对比页面、评测"
example: "best SEO tools 2024"
transactional:
signals: ["buy", "price", "discount", "coupon"]
content: "产品页面、定价页面"
example: "buy ahrefs subscription"
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on_page_checklist:
title_tag:
length: "50-60 个字符"
structure: "主关键词 | 次要关键词 | 品牌"
tips:
- "主关键词前置"
- "包含强力词汇"
- "使其具有吸引力"
meta_description:
length: "150-160 个字符"
tips:
- "包含主关键词"
- "添加行动号召"
- "突出独特价值"
- "匹配搜索意图"
url_structure:
format: "/category/keyword-slug"
rules:
- "简短且描述性强"
- "包含目标关键词"
- "使用连字符,而非下划线"
- "仅使用小写字母"
- "无停用词"
headings:
h1:
count: "每页一个"
content: "主关键词变体"
h2_h3:
usage: "逻辑化的内容结构"
keywords: "包含次要关键词"
content:
first_100_words: "包含主关键词"
density: "1-2% 关键词密度(自然)"
length: "匹配或超越竞争对手"
format:
- "短段落"
- "项目符号列表"
- "适当使用表格"
- "每 300-500 字配图"
internal_linking:
anchor_text: "描述性强,富含关键词"
quantity: "每 1000 字 3-5 个内部链接"
strategy: "链接到相关的重要页面"
images:
filename: "descriptive-keyword.jpg"
alt_text: "描述性强,包含关键词"
compression: "首选 WebP 格式"
lazy_loading: "为折叠下方图片启用"
schema_markup:
types:
article: "博客文章"
product: "电商页面"
faq: "常见问题解答部分"
how_to: "教程内容"
local_business: "本地商家页面"
technical_audit:
crawlability:
robots_txt:
- "允许重要页面被抓取"
- "屏蔽后台、重复页面"
- "包含站点地图引用"
xml_sitemap:
- "包含所有可索引的 URL"
- "自动更新"
- "提交到 Search Console"
- "如果 URL 超过 5 万个,则拆分"
canonicalization:
- "自引用规范标签"
- "处理重复内容"
- "一致的 URL 格式"
indexation:
checks:
- "site: 搜索覆盖率"
- "GSC 中的索引覆盖率"
- "无意外 noindex"
issues:
- "内容单薄"
- "重复内容"
- "孤立页面"
- "重定向链"
site_speed:
core_web_vitals:
lcp:
metric: "最大内容绘制"
target: "<2.5s"
fixes:
- "优化图片"
- "预加载关键资源"
- "使用 CDN"
fid:
metric: "首次输入延迟"
target: "<100ms"
fixes:
- "最小化 JavaScript"
- "使用 Web Workers"
- "代码分割"
cls:
metric: "累积布局偏移"
target: "<0.1"
fixes:
- "设置图片尺寸"
- "预留广告位"
- "避免动态内容插入"
optimization:
- "启用压缩(Gzip/Brotli)"
- "压缩 CSS/JS"
- "利用浏览器缓存"
- "减少服务器响应时间"
- "实施延迟加载"
mobile:
requirements:
- "支持移动优先索引"
- "响应式设计"
- "触摸友好元素"
- "可读的字体大小"
- "无水平滚动"
security:
https:
- "SSL 证书有效"
- "强制 HTTPS 重定向"
- "无混合内容"
link_building_strategies:
content_marketing:
linkable_assets:
- "原创研究/数据"
- "综合指南"
- "免费工具/计算器"
- "信息图"
- "专家圆桌讨论"
promotion:
- "向行业网站进行外联"
- "社交媒体放大"
- "公关分发"
digital_pr:
tactics:
- "新闻劫持"
- "专家评论"
- "数据驱动的故事"
- "品牌提及 → 链接"
targets:
- "新闻网站"
- "行业出版物"
- "播客"
guest_posting:
process:
- "寻找相关网站"
- "检查域名权威"
- "提出独特主题"
- "撰写高质量内容"
- "包含上下文链接"
quality_criteria:
- "DA 30+"
- "真实流量"
- "相关利基市场"
- "编辑标准"
broken_link_building:
process:
- "在相关网站上寻找失效链接"
- "创建替代内容"
- "联系网站管理员"
resource_page_links:
process:
- "寻找利基市场中的资源页面"
- "创建有价值的资源"
- "请求收录"
competitor_analysis:
steps:
- "识别主要竞争对手"
- "分析他们的外链"
- "寻找可复制的机会"
- "按难度/价值排序"
link_quality_factors:
positive:
- "高域名权威"
- "与你的利基市场相关"
- "编辑性链接(自然获得)"
- "上下文放置"
- "跟踪链接"
- "带来流量"
negative:
- "链接农场"
- "付费链接(非自然)"
- "不相关的网站"
- "页脚/侧边栏链接"
- "重复使用相同锚文本"
key_metrics:
organic_traffic:
tool: "Google Analytics 4"
tracking: "来源/媒介为 organic 的会话"
keyword_rankings:
tools: ["Ahrefs", "SEMrush", "GSC"]
tracking:
- "排名变化"
- "SERP 功能"
- "点击率"
domain_authority:
tools: ["Moz DA", "Ahrefs DR"]
tracking: "月度趋势"
core_web_vitals:
tool: "Google Search Console"
tracking: "通过/失败状态"
backlinks:
tool: "Ahrefs"
tracking:
- "新增/丢失链接"
- "引荐域名"
- "锚文本分布"
click_through_rate:
tool: "Google Search Console"
optimization:
- "改进标题标签"
- "优化元描述"
- "赢得精选摘要"
reporting:
weekly:
- "排名变化"
- "流量异常"
- "新增外链"
monthly:
- "流量增长"
- "关键词表现"
- "内容表现"
- "技术健康状况"
quarterly:
- "目标进展"
- "竞争对手分析"
- "策略回顾"
- "投资回报率评估"
ranking_factors:
content:
- "质量和深度"
- "与查询的相关性"
- "新鲜度"
- "E-E-A-T 信号"
- "用户满意度"
technical:
- "页面速度"
- "移动端友好性"
- "安全性(HTTPS)"
- "核心 Web 指标"
- "可抓取性"
authority:
- "外链质量"
- "外链数量"
- "品牌信号"
- "域名年龄/历史"
user_signals:
- "点击率"
- "停留时间"
- "跳出率"
- "页面跳转"
e_e_a_t:
experience:
signals:
- "第一手经验"
- "个人故事"
- "原创照片"
expertise:
signals:
- "作者资质"
- "内容深度"
- "准确性"
authoritativeness:
signals:
- "来自权威网站的外链"
- "品牌提及"
- "行业认可"
trustworthiness:
signals:
- "HTTPS"
- "清晰的联系信息"
- "隐私政策"
- "无欺骗性做法"
seo_tools:
keyword_research:
- "Ahrefs"
- "SEMrush"
- "Google Keyword Planner"
- "Ubersuggest"
rank_tracking:
- "Ahrefs Rank Tracker"
- "SEMrush Position Tracking"
- "AccuRanker"
technical:
- "Screaming Frog"
- "Sitebulb"
- "Google Search Console"
- "PageSpeed Insights"
backlinks:
- "Ahrefs"
- "Majestic"
- "Moz Link Explorer"
content:
- "Clearscope"
- "Surfer SEO"
- "MarketMuse"
analytics:
- "Google Analytics 4"
- "Google Search Console"
每周安装量
88
代码仓库
GitHub 星标数
3
首次出现
2026年1月29日
安全审计
安装于
github-copilot87
codex86
gemini-cli86
opencode86
kimi-cli85
cursor85
Deep expertise in search engine optimization including technical, on-page, and off-page SEO.
technical_seo:
- "Site architecture"
- "Crawlability and indexation"
- "Core Web Vitals"
- "Schema markup"
- "Mobile optimization"
- "Site speed"
on_page_seo:
- "Keyword research"
- "Content optimization"
- "Meta tags"
- "Header structure"
- "Internal linking"
- "Image optimization"
off_page_seo:
- "Link building"
- "Digital PR"
- "Brand mentions"
- "Guest posting"
- "Partnership links"
- "Competitor analysis"
keyword_research_process:
step_1_seed:
action: "Identify core topics"
tools: ["Brainstorming", "Competitor analysis"]
output: "10-20 seed keywords"
step_2_expansion:
action: "Expand keyword list"
sources:
- "Google Autocomplete"
- "People Also Ask"
- "Related searches"
- "Ahrefs/SEMrush suggestions"
output: "200-500 keyword variations"
step_3_analysis:
metrics:
volume: "Monthly search volume"
difficulty: "Keyword difficulty score"
intent: "Informational/Commercial/Transactional"
trend: "Rising, stable, declining"
step_4_mapping:
action: "Assign keywords to pages"
rules:
- "One primary keyword per page"
- "3-5 secondary keywords"
- "Group by intent"
step_5_prioritization:
formula: |
Score = (Volume × Intent Weight) / Difficulty
priority:
high: "High volume, low difficulty, high intent"
medium: "Moderate on all factors"
low: "Low volume or high difficulty"
search_intent:
types:
informational:
signals: ["what", "how", "why", "guide", "tutorial"]
content: "Blog posts, guides, tutorials"
example: "what is SEO"
navigational:
signals: ["brand name", "login", "site name"]
content: "Homepage, product pages"
example: "ahrefs login"
commercial:
signals: ["best", "top", "review", "comparison", "vs"]
content: "Comparison pages, reviews"
example: "best SEO tools 2024"
transactional:
signals: ["buy", "price", "discount", "coupon"]
content: "Product pages, pricing"
example: "buy ahrefs subscription"
on_page_checklist:
title_tag:
length: "50-60 characters"
structure: "Primary Keyword | Secondary | Brand"
tips:
- "Front-load primary keyword"
- "Include power words"
- "Make it compelling"
meta_description:
length: "150-160 characters"
tips:
- "Include primary keyword"
- "Add call-to-action"
- "Highlight unique value"
- "Match search intent"
url_structure:
format: "/category/keyword-slug"
rules:
- "Short and descriptive"
- "Include target keyword"
- "Use hyphens, not underscores"
- "Lowercase only"
- "No stop words"
headings:
h1:
count: "One per page"
content: "Primary keyword variation"
h2_h3:
usage: "Logical content structure"
keywords: "Include secondary keywords"
content:
first_100_words: "Include primary keyword"
density: "1-2% keyword density (natural)"
length: "Match or exceed competitors"
format:
- "Short paragraphs"
- "Bullet points"
- "Tables where appropriate"
- "Images every 300-500 words"
internal_linking:
anchor_text: "Descriptive, keyword-rich"
quantity: "3-5 internal links per 1000 words"
strategy: "Link to relevant, important pages"
images:
filename: "descriptive-keyword.jpg"
alt_text: "Descriptive, include keyword"
compression: "WebP format preferred"
lazy_loading: "Enable for below-fold images"
schema_markup:
types:
article: "Blog posts"
product: "E-commerce pages"
faq: "FAQ sections"
how_to: "Tutorial content"
local_business: "Location pages"
technical_audit:
crawlability:
robots_txt:
- "Allow important pages"
- "Block admin, duplicates"
- "Include sitemap reference"
xml_sitemap:
- "Include all indexable URLs"
- "Update automatically"
- "Submit to Search Console"
- "Split if >50k URLs"
canonicalization:
- "Self-referencing canonicals"
- "Handle duplicate content"
- "Consistent URL format"
indexation:
checks:
- "site: search coverage"
- "Index coverage in GSC"
- "No unintended noindex"
issues:
- "Thin content"
- "Duplicate content"
- "Orphan pages"
- "Redirect chains"
site_speed:
core_web_vitals:
lcp:
metric: "Largest Contentful Paint"
target: "<2.5s"
fixes:
- "Optimize images"
- "Preload critical resources"
- "Use CDN"
fid:
metric: "First Input Delay"
target: "<100ms"
fixes:
- "Minimize JavaScript"
- "Use web workers"
- "Code splitting"
cls:
metric: "Cumulative Layout Shift"
target: "<0.1"
fixes:
- "Set image dimensions"
- "Reserve ad space"
- "Avoid dynamic content insertion"
optimization:
- "Enable compression (Gzip/Brotli)"
- "Minify CSS/JS"
- "Leverage browser caching"
- "Reduce server response time"
- "Implement lazy loading"
mobile:
requirements:
- "Mobile-first indexing ready"
- "Responsive design"
- "Touch-friendly elements"
- "Readable font sizes"
- "No horizontal scrolling"
security:
https:
- "SSL certificate valid"
- "Force HTTPS redirect"
- "No mixed content"
link_building_strategies:
content_marketing:
linkable_assets:
- "Original research/data"
- "Comprehensive guides"
- "Free tools/calculators"
- "Infographics"
- "Expert roundups"
promotion:
- "Outreach to industry sites"
- "Social amplification"
- "PR distribution"
digital_pr:
tactics:
- "News hijacking"
- "Expert commentary"
- "Data-driven stories"
- "Brand mentions → links"
targets:
- "News sites"
- "Industry publications"
- "Podcasts"
guest_posting:
process:
- "Find relevant sites"
- "Check domain authority"
- "Pitch unique topics"
- "Write quality content"
- "Include contextual links"
quality_criteria:
- "DA 30+"
- "Real traffic"
- "Relevant niche"
- "Editorial standards"
broken_link_building:
process:
- "Find broken links on relevant sites"
- "Create replacement content"
- "Outreach to webmasters"
resource_page_links:
process:
- "Find resource pages in niche"
- "Create worthy resource"
- "Request inclusion"
competitor_analysis:
steps:
- "Identify top competitors"
- "Analyze their backlinks"
- "Find replicable opportunities"
- "Prioritize by difficulty/value"
link_quality_factors:
positive:
- "High domain authority"
- "Relevant to your niche"
- "Editorial (earned)"
- "Contextual placement"
- "Followed link"
- "Traffic-driving"
negative:
- "Link farms"
- "Paid links (unnatural)"
- "Irrelevant sites"
- "Footer/sidebar links"
- "Same anchor text repeatedly"
key_metrics:
organic_traffic:
tool: "Google Analytics 4"
tracking: "Sessions with source/medium = organic"
keyword_rankings:
tools: ["Ahrefs", "SEMrush", "GSC"]
tracking:
- "Position changes"
- "SERP features"
- "Click-through rate"
domain_authority:
tools: ["Moz DA", "Ahrefs DR"]
tracking: "Monthly trend"
core_web_vitals:
tool: "Google Search Console"
tracking: "Pass/fail status"
backlinks:
tool: "Ahrefs"
tracking:
- "New/lost links"
- "Referring domains"
- "Anchor text distribution"
click_through_rate:
tool: "Google Search Console"
optimization:
- "Improve title tags"
- "Optimize meta descriptions"
- "Win featured snippets"
reporting:
weekly:
- "Ranking changes"
- "Traffic anomalies"
- "New backlinks"
monthly:
- "Traffic growth"
- "Keyword performance"
- "Content performance"
- "Technical health"
quarterly:
- "Goal progress"
- "Competitor analysis"
- "Strategy review"
- "ROI assessment"
ranking_factors:
content:
- "Quality and depth"
- "Relevance to query"
- "Freshness"
- "E-E-A-T signals"
- "User satisfaction"
technical:
- "Page speed"
- "Mobile friendliness"
- "Secure (HTTPS)"
- "Core Web Vitals"
- "Crawlability"
authority:
- "Backlink quality"
- "Backlink quantity"
- "Brand signals"
- "Domain age/history"
user_signals:
- "Click-through rate"
- "Dwell time"
- "Bounce rate"
- "Pogo-sticking"
e_e_a_t:
experience:
signals:
- "First-hand experience"
- "Personal stories"
- "Original photos"
expertise:
signals:
- "Author credentials"
- "Depth of content"
- "Accuracy"
authoritativeness:
signals:
- "Backlinks from authorities"
- "Brand mentions"
- "Industry recognition"
trustworthiness:
signals:
- "HTTPS"
- "Clear contact info"
- "Privacy policy"
- "No deceptive practices"
seo_tools:
keyword_research:
- "Ahrefs"
- "SEMrush"
- "Google Keyword Planner"
- "Ubersuggest"
rank_tracking:
- "Ahrefs Rank Tracker"
- "SEMrush Position Tracking"
- "AccuRanker"
technical:
- "Screaming Frog"
- "Sitebulb"
- "Google Search Console"
- "PageSpeed Insights"
backlinks:
- "Ahrefs"
- "Majestic"
- "Moz Link Explorer"
content:
- "Clearscope"
- "Surfer SEO"
- "MarketMuse"
analytics:
- "Google Analytics 4"
- "Google Search Console"
Weekly Installs
88
Repository
GitHub Stars
3
First Seen
Jan 29, 2026
Security Audits
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Installed on
github-copilot87
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社交媒体内容策略指南:创建、优化与互动全流程 | 营销技能
40,400 周安装