tiktok-marketing by claude-office-skills/skills
npx skills add https://github.com/claude-office-skills/skills --skill tiktok-marketing全面的 TikTok 营销技能,涵盖内容策略、视频创作流程、发布优化和分析追踪。与 n8n 自动化集成,实现可扩展的内容生产。
此技能支持:
content_pillars:
- name: "Educational"
ratio: 40%
formats: [tutorials, tips, how-tos, explainers]
goal: build_authority
- name: "Entertainment"
ratio: 30%
formats: [trends, challenges, humor, behind-scenes]
goal: increase_reach
- name: "Promotional"
ratio: 15%
formats: [product_demos, launches, offers]
goal: drive_conversions
- name: "Community"
ratio: 15%
formats: [UGC, duets, Q&A, polls]
goal: build_engagement
| 星期 | 支柱 | 格式 | 开场类型 | 行动号召 |
|---|
广告位招租
在这里展示您的产品或服务
触达数万 AI 开发者,精准高效
| 周一 | 教育类 | 教程 | 提问 | 关注获取更多 |
| 周二 | 娱乐类 | 趋势 | 震惊 | 同意请点赞 |
| 周三 | 社区类 | 问答 | 直接 | 在下方评论 |
| 周四 | 教育类 | 技巧 | 列表 | 保存此内容 |
| 周五 | 娱乐类 | 幕后 | 故事 | 分享给朋友 |
| 周六 | 推广类 | 演示 | 问题 | 简介链接 |
| 周日 | 社区类 | 用户生成内容转发 | 感谢 | 标记我们 |
┌─────────────────────────────────────────────────────────┐
│ HOOK (0-3 秒) │
│ • 提问:"你知道吗...?" │
│ • 陈述:"这改变了一切" │
│ • 震惊:"我简直不敢相信这有效" │
│ • 列表:"你需要知道的 3 件事" │
│ 必须立即阻止用户划走 │
└─────────────────────────────────────────────────────────┘
│
▼
┌─────────────────────────────────────────────────────────┐
│ CONTENT (3-50 秒) │
│ • 兑现开场的承诺 │
│ • 每个视频传达一个清晰的信息 │
│ • 视觉演示 > 口头讲述 │
│ • 每 3-5 秒进行模式打断 │
│ • 关键点使用文字叠加 │
└─────────────────────────────────────────────────────────┘
│
▼
┌─────────────────────────────────────────────────────────┐
│ CTA (最后 2-3 秒) │
│ • 关注:"关注获取更多技巧" │
│ • 互动:"评论分享你的经验" │
│ • 分享:"发送给需要的人" │
│ • 保存:"保存以备后用" │
│ • 转化:"简介链接" │
└─────────────────────────────────────────────────────────┘
教育类视频:
[HOOK - 3s]
"这是大多数人都不知道的 [主题] 技巧..."
[SETUP - 5s]
"我以前也常为 [问题] 困扰,直到发现了这个方法。"
[CONTENT - 20s]
"第一步:[带视觉演示的动作]
第二步:[带视觉演示的动作]
第三步:[带视觉演示的动作]"
[PROOF - 5s]
"看看效果:[展示前后对比]"
[CTA - 3s]
"关注获取更多 [细分领域] 技巧!"
趋势参与:
[TREND AUDIO SYNC]
- 将转场与节奏点匹配
- 在 48 小时内使用趋势声音
- 加入独特创意以脱颖而出
[VISUAL STRUCTURE]
- 开头:匹配第一个节奏点
- 中间:在副歌部分传达关键信息
- 结尾:惊喜或点睛之笔
hashtag_strategy:
total: 5-7 个话题标签 (TikTok 最佳数量)
mix:
- niche_specific: 2-3 个
examples: ["#smallbusinesstips", "#marketinghacks"]
reach: 100K-1M 次观看
- trending: 1-2 个
examples: ["#fyp", "#viral", "#trending"]
reach: 1B+ 次观看
- branded: 1 个
examples: ["#yourbrandname", "#yourcampaign"]
reach: 自定义
- community: 1 个
examples: ["#tiktokmademedoit", "#learnontiktok"]
reach: 10M-100M 次观看
1. 搜索你的细分领域关键词
2. 记录前 10 个视频使用的话题标签
3. 检查话题标签的观看次数
4. 混合高 (1B+)、中 (1M-100M)、低 (100K-1M) 观看量的标签
5. 测试并追踪效果
6. 每周轮换表现不佳的标签
| 受众 | 最佳时间 | 最佳日期 |
|---|---|---|
| 美国 | 东部时间 上午 7 点,中午 12 点,晚上 7 点 | 周二,周四,周五 |
| 英国 | 格林尼治标准时间 上午 7 点,中午 12 点,晚上 10 点 | 周三,周四,周五 |
| 中国 | 中国标准时间 上午 7 点,中午 12 点,晚上 9 点 | 周一,周三,周六 |
| 全球 | 协调世界时 上午 7 点,晚上 10 点 | 周四,周五,周六 |
recommended_frequency:
minimum: 1 个视频/天
optimal: 2-3 个视频/天
maximum: 5 个视频/天
consistency_rules:
- 每天固定时段发布,培养用户习惯
- 发布间隔切勿超过 24 小时
- 每天超过 3 个视频后,质量 > 数量
- 在决定前,测试不同时间段至少 2 周
┌──────────────┐ ┌──────────────┐ ┌──────────────┐
│ Google Sheet │───▶│ OpenAI │───▶│ ElevenLabs │
│ (Ideas) │ │ (Script) │ │ (Voiceover) │
└──────────────┘ └──────────────┘ └──────────────┘
│
┌──────────────┐ ┌──────────────┐ ┌──────┴───────┐
│ TikTok │◀───│ Video Editor │◀───│ Image Gen │
│ (Publish) │ │ (Combine) │ │ (Visuals) │
└──────────────┘ └──────────────┘ └──────────────┘
n8n 配置:
workflow: "AI TikTok Content Generator"
nodes:
1. trigger:
type: schedule
cron: "0 9 * * *" # 每天上午 9 点
2. get_idea:
type: google_sheets
action: get_next_unused_row
sheet: "Content Ideas"
3. generate_script:
type: openai
model: gpt-4
prompt: |
Create a TikTok script for: {idea}
Format: Hook (3s) + Content (20s) + CTA (3s)
Style: Casual, engaging, with text overlays
4. generate_voiceover:
type: elevenlabs
voice: "young_professional"
script: "{script}"
5. generate_visuals:
type: dalle
prompts: "{visual_descriptions}"
6. create_video:
type: video_editor
template: "tiktok_vertical"
assets: [voiceover, visuals, captions]
7. publish:
type: tiktok
caption: "{generated_caption}"
hashtags: "{hashtags}"
schedule: "{optimal_time}"
8. update_tracker:
type: google_sheets
action: mark_as_published
workflow: "Publish to TikTok + Instagram Reels + YouTube Shorts"
trigger:
type: google_drive
event: new_video_uploaded
folder: "/Ready to Publish"
actions:
1. detect_video:
get_metadata: [duration, aspect_ratio, filename]
2. generate_captions:
openai_prompt: |
Create platform-specific captions for this video: {title}
- TikTok: casual, hashtag-heavy
- Instagram: slightly longer, emoji-rich
- YouTube: descriptive, keyword-optimized
3. parallel_publish:
- tiktok:
caption: "{tiktok_caption}"
hashtags: ["#fyp", "#viral", "{niche_tags}"]
- instagram:
type: reel
caption: "{instagram_caption}"
hashtags: "{instagram_tags}"
- youtube:
type: short
title: "{youtube_title}"
description: "{youtube_description}"
4. track_in_airtable:
base: "Content Tracker"
fields: [video_url, platforms, publish_time, status]
5. notify_slack:
channel: "#content-published"
message: "Video published to all platforms: {title}"
| 指标 | 目标 | 若低于目标应采取的行动 |
|---|---|---|
| 观看时长 | >50% | 改进开场 |
| 互动率 | >5% | 优化行动号召 |
| 分享率 | >1% | 制作更具分享价值的内容 |
| 关注率 | >2% | 强化价值主张 |
| 主页访问量 | >10% 的观看量 | 使用更清晰的行动号召 |
# TikTok 每周绩效报告
## 概述
- 发布视频数:21
- 总观看量:150,000
- 新增关注者:500
- 互动率:6.2%
## 表现最佳的视频
| 视频 | 观看量 | 点赞数 | 评论数 | 分享数 |
|-------|-------|-------|----------|--------|
| "3 个生产力技巧" | 45K | 3.2K | 234 | 567 |
| "POV:周一早晨" | 38K | 2.8K | 189 | 423 |
## 内容分析
- 表现最佳的支柱:教育类(平均 25K 观看量)
- 最佳发布时间:晚上 7 点(互动率翻倍)
- 最佳开场类型:提问形式
## 建议
1. 增加教程类内容(40% → 50%)
2. 将发布时间调整到晚上 7 点时段
3. 更频繁地使用提问式开场
4. 参与趋势声音 X
trend_sources:
- TikTok 发现页:每日查看
- 创作者搜索洞察:应用内分析
- TrendTok 应用:趋势追踪工具
- Exploding Topics:早期趋势检测
- Twitter/X:跨平台趋势
trend_criteria:
- 声音使用增长:48 小时内 >500%
- 尚未饱和:使用次数 <10K
- 符合你的细分领域:可以加入独特视角
- 积极情绪:无争议
action_speed:
- 第 1-2 天:潜力最大
- 第 3-5 天:仍然不错
- 第 6 天以上:可能已饱和
请求:"为远程工作者创建一个关于生产力技巧的 TikTok 脚本"
输出:
📹 TikTok Script: Remote Work Productivity
[HOOK - 0:00-0:03]
"在家工作但无法集中注意力?试试这个:"
[TEXT: "WFH Productivity Hack 🏠"]
[CONTENT - 0:03-0:25]
"我已经远程工作 3 年了,这个方法改变了一切。"
"第一 - 2 分钟规则。"
[TEXT: "如果只需 2 分钟,现在就做"]
"任何 2 分钟内能完成的任务,立即去做。"
"第二 - 模拟通勤。"
[TEXT: "绕着街区走一圈"]
"工作前散步 10 分钟,让你的大脑进入工作模式。"
"第三 - 关机仪式。"
[TEXT: "合上笔记本电脑 + 说 '关机完成'"]
"当你合上笔记本电脑时,真的说一句 '关机完成'。"
[CTA - 0:25-0:28]
"关注获取更多真正有效的 WFH 技巧!"
[TEXT: "关注 @yourhandle"]
---
📊 Hashtags: #workfromhome #productivityhacks #remotework #wfhtips #fyp
🎵 Suggested sound: Trending productivity audio
⏰ Best time to post: Tuesday 7pm
TikTok 营销技能 - Claude Office Skills 的一部分
每周安装量
24
代码库
GitHub 星标数
5
首次出现
1 天前
安全审计
已安装于
claude-code19
openclaw7
opencode6
gemini-cli6
github-copilot6
codex6
Comprehensive TikTok marketing skill covering content strategy, video creation workflows, posting optimization, and analytics tracking. Integrates with n8n automation for scalable content production.
This skill enables:
content_pillars:
- name: "Educational"
ratio: 40%
formats: [tutorials, tips, how-tos, explainers]
goal: build_authority
- name: "Entertainment"
ratio: 30%
formats: [trends, challenges, humor, behind-scenes]
goal: increase_reach
- name: "Promotional"
ratio: 15%
formats: [product_demos, launches, offers]
goal: drive_conversions
- name: "Community"
ratio: 15%
formats: [UGC, duets, Q&A, polls]
goal: build_engagement
| Day | Pillar | Format | Hook Type | CTA |
|---|---|---|---|---|
| Mon | Educational | Tutorial | Question | Follow for more |
| Tue | Entertainment | Trend | Shock | Like if you agree |
| Wed | Community | Q&A | Direct | Comment below |
| Thu | Educational | Tips | List | Save this |
| Fri | Entertainment | Behind-scenes | Story | Share with friend |
| Sat | Promotional | Demo | Problem | Link in bio |
| Sun | Community | UGC Repost | Gratitude | Tag us |
┌─────────────────────────────────────────────────────────┐
│ HOOK (0-3 seconds) │
│ • Question: "Did you know...?" │
│ • Statement: "This changed everything" │
│ • Shock: "I can't believe this works" │
│ • List: "3 things you need to know" │
│ Must stop the scroll immediately │
└─────────────────────────────────────────────────────────┘
│
▼
┌─────────────────────────────────────────────────────────┐
│ CONTENT (3-50 seconds) │
│ • Deliver on the hook promise │
│ • One clear message per video │
│ • Visual demonstrations > talking │
│ • Pattern interrupts every 3-5 seconds │
│ • Text overlays for key points │
└─────────────────────────────────────────────────────────┘
│
▼
┌─────────────────────────────────────────────────────────┐
│ CTA (last 2-3 seconds) │
│ • Follow: "Follow for more tips" │
│ • Engage: "Comment your experience" │
│ • Share: "Send to someone who needs this" │
│ • Save: "Save for later" │
│ • Convert: "Link in bio" │
└─────────────────────────────────────────────────────────┘
Educational Video :
[HOOK - 3s]
"Here's a [topic] hack most people don't know..."
[SETUP - 5s]
"I used to struggle with [problem] until I discovered this."
[CONTENT - 20s]
"Step 1: [action with visual]
Step 2: [action with visual]
Step 3: [action with visual]"
[PROOF - 5s]
"And look at the results: [show before/after]"
[CTA - 3s]
"Follow for more [niche] tips!"
Trend Participation :
[TREND AUDIO SYNC]
- Match transitions to beat drops
- Use trending sound within first 48 hours
- Add unique twist to stand out
[VISUAL STRUCTURE]
- Opening: Match first beat
- Middle: Key message during hook
- End: Surprise or punchline
hashtag_strategy:
total: 5-7 hashtags (TikTok optimal)
mix:
- niche_specific: 2-3
examples: ["#smallbusinesstips", "#marketinghacks"]
reach: 100K-1M views
- trending: 1-2
examples: ["#fyp", "#viral", "#trending"]
reach: 1B+ views
- branded: 1
examples: ["#yourbrandname", "#yourcampaign"]
reach: custom
- community: 1
examples: ["#tiktokmademedoit", "#learnontiktok"]
reach: 10M-100M views
1. Search your niche keyword
2. Note hashtags on top 10 videos
3. Check hashtag view counts
4. Mix high (1B+), medium (1M-100M), low (100K-1M)
5. Test and track performance
6. Rotate bottom performers weekly
| Audience | Best Times | Best Days |
|---|---|---|
| US | 7am, 12pm, 7pm EST | Tue, Thu, Fri |
| UK | 7am, 12pm, 10pm GMT | Wed, Thu, Fri |
| China | 7am, 12pm, 9pm CST | Mon, Wed, Sat |
| Global | 7am, 10pm UTC | Thu, Fri, Sat |
recommended_frequency:
minimum: 1 video/day
optimal: 2-3 videos/day
maximum: 5 videos/day
consistency_rules:
- Same time slots daily builds audience habit
- Never go more than 24h without posting
- Quality > quantity after 3/day
- Test different times for 2 weeks before deciding
┌──────────────┐ ┌──────────────┐ ┌──────────────┐
│ Google Sheet │───▶│ OpenAI │───▶│ ElevenLabs │
│ (Ideas) │ │ (Script) │ │ (Voiceover) │
└──────────────┘ └──────────────┘ └──────────────┘
│
┌──────────────┐ ┌──────────────┐ ┌──────┴───────┐
│ TikTok │◀───│ Video Editor │◀───│ Image Gen │
│ (Publish) │ │ (Combine) │ │ (Visuals) │
└──────────────┘ └──────────────┘ └──────────────┘
n8n Configuration :
workflow: "AI TikTok Content Generator"
nodes:
1. trigger:
type: schedule
cron: "0 9 * * *" # Daily at 9am
2. get_idea:
type: google_sheets
action: get_next_unused_row
sheet: "Content Ideas"
3. generate_script:
type: openai
model: gpt-4
prompt: |
Create a TikTok script for: {idea}
Format: Hook (3s) + Content (20s) + CTA (3s)
Style: Casual, engaging, with text overlays
4. generate_voiceover:
type: elevenlabs
voice: "young_professional"
script: "{script}"
5. generate_visuals:
type: dalle
prompts: "{visual_descriptions}"
6. create_video:
type: video_editor
template: "tiktok_vertical"
assets: [voiceover, visuals, captions]
7. publish:
type: tiktok
caption: "{generated_caption}"
hashtags: "{hashtags}"
schedule: "{optimal_time}"
8. update_tracker:
type: google_sheets
action: mark_as_published
workflow: "Publish to TikTok + Instagram Reels + YouTube Shorts"
trigger:
type: google_drive
event: new_video_uploaded
folder: "/Ready to Publish"
actions:
1. detect_video:
get_metadata: [duration, aspect_ratio, filename]
2. generate_captions:
openai_prompt: |
Create platform-specific captions for this video: {title}
- TikTok: casual, hashtag-heavy
- Instagram: slightly longer, emoji-rich
- YouTube: descriptive, keyword-optimized
3. parallel_publish:
- tiktok:
caption: "{tiktok_caption}"
hashtags: ["#fyp", "#viral", "{niche_tags}"]
- instagram:
type: reel
caption: "{instagram_caption}"
hashtags: "{instagram_tags}"
- youtube:
type: short
title: "{youtube_title}"
description: "{youtube_description}"
4. track_in_airtable:
base: "Content Tracker"
fields: [video_url, platforms, publish_time, status]
5. notify_slack:
channel: "#content-published"
message: "Video published to all platforms: {title}"
| Metric | Target | Action if Below |
|---|---|---|
| Watch Time | >50% | Improve hooks |
| Engagement Rate | >5% | Better CTAs |
| Share Rate | >1% | More shareable content |
| Follow Rate | >2% | Stronger value prop |
| Profile Visits | >10% of views | Clearer CTA |
# TikTok Weekly Performance Report
## Overview
- Videos Posted: 21
- Total Views: 150,000
- New Followers: 500
- Engagement Rate: 6.2%
## Top Performing Videos
| Video | Views | Likes | Comments | Shares |
|-------|-------|-------|----------|--------|
| "3 productivity hacks" | 45K | 3.2K | 234 | 567 |
| "POV: Monday morning" | 38K | 2.8K | 189 | 423 |
## Content Analysis
- Best performing pillar: Educational (avg 25K views)
- Best posting time: 7pm (2x engagement)
- Best hook type: Question format
## Recommendations
1. Create more tutorial content (40% → 50%)
2. Shift posting to 7pm slot
3. Use question hooks more frequently
4. Participate in trending sound X
trend_sources:
- TikTok Discover Page: Check daily
- Creator Search Insights: In-app analytics
- TrendTok App: Trend tracking tool
- Exploding Topics: Early trend detection
- Twitter/X: Cross-platform trends
trend_criteria:
- Sound usage growth: >500% in 48h
- Not yet saturated: <10K uses
- Fits your niche: Can add unique angle
- Positive sentiment: No controversy
action_speed:
- Day 1-2: Highest potential
- Day 3-5: Still good
- Day 6+: Likely saturated
Request : "Create a TikTok script about productivity tips for remote workers"
Output :
📹 TikTok Script: Remote Work Productivity
[HOOK - 0:00-0:03]
"Working from home but can't focus? Try this:"
[TEXT: "WFH Productivity Hack 🏠"]
[CONTENT - 0:03-0:25]
"I've been remote for 3 years, and this changed everything."
"First - the 2-minute rule."
[TEXT: "If it takes 2 min, do it NOW"]
"Any task under 2 minutes, do it immediately."
"Second - the fake commute."
[TEXT: "Walk around the block"]
"A 10-minute walk before work tricks your brain into work mode."
"Third - the shutdown ritual."
[TEXT: "Close laptop + say 'shutdown complete'"]
"Literally say 'shutdown complete' when you close your laptop."
[CTA - 0:25-0:28]
"Follow for more WFH tips that actually work!"
[TEXT: "Follow @yourhandle"]
---
📊 Hashtags: #workfromhome #productivityhacks #remotework #wfhtips #fyp
🎵 Suggested sound: Trending productivity audio
⏰ Best time to post: Tuesday 7pm
TikTok Marketing Skill - Part of Claude Office Skills
Weekly Installs
24
Repository
GitHub Stars
5
First Seen
1 day ago
Security Audits
Gen Agent Trust HubPassSocketPassSnykWarn
Installed on
claude-code19
openclaw7
opencode6
gemini-cli6
github-copilot6
codex6
内容策略指南:如何规划可搜索与可分享内容,驱动流量与潜在客户
33,400 周安装
Gmail 收件箱快速处理工具 - gws-gmail-triage 命令使用指南 | Google Workspace CLI
9,500 周安装
GWS Gmail 发送邮件命令:通过命令行快速发送Gmail邮件(支持附件、HTML、草稿)
9,400 周安装
FastAPI项目模板:生产就绪的异步REST API与微服务开发最佳实践
9,500 周安装
NestJS最佳实践指南:40条规则提升架构、性能与安全性
9,500 周安装
Google Workspace CLI 日历议程:快速查看即将发生的事件,支持筛选和时区设置
9,800 周安装
Spring Boot 最佳实践指南:项目结构、依赖注入、配置、Web层与安全
9,900 周安装