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Gaming & Entertainment Animation Principles

Apply Disney's 12 principles to create immersive, exciting experiences that maximize engagement and emotional impact.

The 12 Principles Applied

1. Squash & Stretch

• Button Presses : Satisfying squash on tap
• Character Icons : Bounce and stretch for personality
• Achievements : Badges stretch dramatically on unlock

2. Anticipation

• Play Button : Wind-up before launch
• Loot Boxes : Dramatic build-up before reveal
• Level Start : Countdown with escalating energy

3. Staging

• Hero Content : Full-bleed featured media
• Now Playing : Center stage with ambient effects
• Notifications : Attention-grabbing without blocking content

4. Straight Ahead & Pose to Pose

• Gameplay : Fluid continuous animation (straight ahead)
• Menu Navigation : Snappy defined states (pose to pose)
• Cutscenes : Choreographed sequences

5. Follow Through & Overlapping Action

• UI Elements : Staggered animation cascades
• Victory Screens : Multiple overlapping celebrations
• Menu Items : Sequential reveal with follow-through

6. Slow In & Slow Out

• Epic Moments : Dramatic slow-motion effects
• Menu Transitions : Quick but smooth
• Loading Screens : Engaging animated loops

7. Arc

• Particle Effects : Natural curved trajectories
• Swipe Gestures : Smooth arcing card movements
• Projectiles : Physics-based arc paths

8. Secondary Action

• Background Animations : Ambient movement always present
• Achievement Pop : Sparkles while badge animates
• Score Update : Effects while numbers climb

9. Timing

• Fast & Responsive: 100-200ms for game feel
• Dramatic Moments : Slow to 500-800ms for impact
• UI Feedback : Instant 50-100ms responses

10. Exaggeration

• Go Big : Entertainment thrives on drama
• Victories : Explosive celebrations
• Power-ups : Oversized visual feedback

11. Solid Drawing

• Art Direction : Consistent style across UI
• 3D Elements : Proper depth and perspective
• Character Animation : Appealing poses and movements

12. Appeal

• Maximum Personality : Every element has character
• Emotional Range : From tension to triumph
• Memorable Moments : Create shareable experiences

Industry Timing Standards

Key Principle

Entertainment is about emotion. Use animation to amplify feelings - excitement, tension, triumph, and joy. Don't hold back when the moment calls for spectacle.

Weekly Installs

66

Repository

dylantarre/anim…inciples

GitHub Stars

20

First Seen

Jan 24, 2026

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