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Lead Research Assistant
This skill helps you identify and qualify potential leads for your business by analyzing your product/service, understanding your ideal customer profile, and providing actionable outreach strategies.
When to Use This Skill
- Finding potential customers or clients for your product/service
- Building a list of companies to reach out to for partnerships
- Identifying target accounts for sales outreach
- Researching companies that match your ideal customer profile
- Preparing for business development activities
What This Skill Does
- Understands Your Business : Analyzes your product/service, value proposition, and target market
- Identifies Target Companies : Finds companies that match your ideal customer profile based on:
- Industry and sector
- Company size and location
- Technology stack and tools they use
- Growth stage and funding
- Pain points your product solves
- Prioritizes Leads : Ranks companies based on fit score and relevance
- Provides Contact Strategies : Suggests how to approach each lead with personalized messaging
- Enriches Data : Gathers relevant information about decision-makers and company context
How to Use
Basic Usage
Simply describe your product/service and what you're looking for:
I'm building [product description]. Find me 10 companies in [location/industry]
that would be good leads for this.
With Your Codebase
For even better results, run this from your product's source code directory:
Look at what I'm building in this repository and identify the top 10 companies
in [location/industry] that would benefit from this product.
Advanced Usage
For more targeted research:
My product: [description]
Ideal customer profile:
- Industry: [industry]
- Company size: [size range]
- Location: [location]
- Current pain points: [pain points]
- Technologies they use: [tech stack]
Find me 20 qualified leads with contact strategies for each.
Instructions
When a user requests lead research:
-
Understand the Product/Service
- If in a code directory, analyze the codebase to understand the product
- Ask clarifying questions about the value proposition
- Identify key features and benefits
- Understand what problems it solves
-
Define Ideal Customer Profile
- Determine target industries and sectors
- Identify company size ranges
- Consider geographic preferences
- Understand relevant pain points
- Note any technology requirements
-
Research and Identify Leads
- Search for companies matching the criteria
- Look for signals of need (job postings, tech stack, recent news)
- Consider growth indicators (funding, expansion, hiring)
- Identify companies with complementary products/services
- Check for budget indicators
-
Prioritize and Score
- Create a fit score (1-10) for each lead
- Consider factors like:
- Alignment with ICP
- Signals of immediate need
- Budget availability
- Competitive landscape
- Timing indicators
-
Provide Actionable Output
For each lead, provide:
* **Company Name** and website
* **Why They're a Good Fit** : Specific reasons based on their business
* **Priority Score** : 1-10 with explanation
* **Decision Maker** : Role/title to target (e.g., "VP of Engineering")
* **Contact Strategy** : Personalized approach suggestions
* **Value Proposition** : How your product solves their specific problem
* **Conversation Starters** : Specific points to mention in outreach
* **LinkedIn URL** : If available, for easy connection
6. Format the Output
Present results in a clear, scannable format:
# Lead Research Results
## Summary
- Total leads found: [X]
- High priority (8-10): [X]
- Medium priority (5-7): [X]
- Average fit score: [X]
---
## Lead 1: [Company Name]
**Website**: [URL]
**Priority Score**: [X/10]
**Industry**: [Industry]
**Size**: [Employee count/revenue range]
**Why They're a Good Fit**:
[2-3 specific reasons based on their business]
**Target Decision Maker**: [Role/Title]
**LinkedIn**: [URL if available]
**Value Proposition for Them**:
[Specific benefit for this company]
**Outreach Strategy**:
[Personalized approach - mention specific pain points, recent company news, or relevant context]
**Conversation Starters**:
- [Specific point 1]
- [Specific point 2]
---
[Repeat for each lead]
7. Offer Next Steps
* Suggest saving results to a CSV for CRM import
* Offer to draft personalized outreach messages
* Recommend prioritization based on timing
* Suggest follow-up research for top leads
Examples
Example 1: From Lenny's Newsletter
User : "I'm building a tool that masks sensitive data in AI coding assistant queries. Find potential leads."
Output : Creates a prioritized list of companies that:
- Use AI coding assistants (Copilot, Cursor, etc.)
- Handle sensitive data (fintech, healthcare, legal)
- Have evidence in their GitHub repos of using coding agents
- May have accidentally exposed sensitive data in code
- Includes LinkedIn URLs of relevant decision-makers
Example 2: Local Business
User : "I run a consulting practice for remote team productivity. Find me 10 companies in the Bay Area that recently went remote."
Output : Identifies companies that:
- Recently posted remote job listings
- Announced remote-first policies
- Are hiring distributed teams
- Show signs of remote work challenges
- Provides personalized outreach strategies for each
Tips for Best Results
- Be specific about your product and its unique value
- Run from your codebase if applicable for automatic context
- Provide context about your ideal customer profile
- Specify constraints like industry, location, or company size
- Request follow-up research on promising leads for deeper insights
Related Use Cases
- Drafting personalized outreach emails after identifying leads
- Building a CRM-ready CSV of qualified prospects
- Researching specific companies in detail
- Analyzing competitor customer bases
- Identifying partnership opportunities
Weekly Installs
63
Repository
qodex-ai/ai-agent-skills
GitHub Stars
5
First Seen
Jan 22, 2026
Security Audits
Gen Agent Trust HubPassSocketPassSnykWarn
Installed on
opencode48
codex45
gemini-cli42
cursor42
github-copilot39
claude-code38
