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brand-analyzer by ailabs-393/ai-labs-claude-skills
npx skills add https://github.com/ailabs-393/ai-labs-claude-skills --skill brand-analyzer此技能支持全面的品牌分析和指南创建。它能分析品牌需求,识别品牌个性与定位,并生成专业的品牌指南文档。该技能运用成熟的品牌框架,包括荣格的12种原型以及行业标准的品牌识别原则。
当用户提出以下请求时使用此技能:
识别需要进行的品牌工作类型:
A. 新品牌开发
B. 现有品牌分析
C. 快速品牌审计
D. 品牌指南创建
根据分析类型收集相关信息。以 references/brand_analysis_framework.md 中的问题为指导。
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基本信息 :
视觉识别信息 :
声音与信息传递 :
额外背景信息 :
使用 references/brand_archetypes.md 中的12种原型框架识别品牌个性。
分析过程 :
原型快速参考 :
加载 references/brand_archetypes.md 以获取每个原型的详细特征、视觉方向和信息传递模式。
使用 references/brand_analysis_framework.md 中的框架进行全面分析。
关键分析领域 :
1. 品牌识别
2. 视觉识别
3. 声音与信息传递
4. 目标受众契合度
5. 市场定位
6. 品牌一致性
根据分析类型,使用 assets/ 中的模板创建相应的交付物。
输出选项 :
A. 品牌指南文档 (assets/brand_guidelines_template.md)
B. 品牌分析报告 (assets/brand_analysis_report_template.md)
C. 快速品牌审计 (assets/quick_brand_audit_template.md)
文件命名约定 :
brand-guidelines-BRANDNAME-YYYY-MM-DD.mdbrand-analysis-BRANDNAME-YYYY-MM-DD.mdbrand-audit-BRANDNAME-YYYY-MM-DD.md存储位置 :在项目根目录创建,如果文档较多,则在 brand-documents/ 目录下创建。
基于分析,提供可操作的建议:
优先级框架 :
建议类别 :
为实施建议提供分阶段方法:
阶段 1:立即执行(0-30天)
阶段 2:短期(1-3个月)
阶段 3:长期(3-6+个月)
与竞争对手比较时:
提供定量评估:
评分标准:每个类别 1-10 分,计算总体平均值。
评估跨触点的品牌一致性:
用户请求 :"为我们的环保包装初创公司 GreenWrap 创建全面的品牌指南。"
执行过程 :
references/brand_analysis_framework.md 获取结构assets/brand_guidelines_template.md 作为基础brand-guidelines-greenwrap-2025-03-15.md用户请求 :"审计我们现有品牌的一致性。"
执行过程 :
references/brand_analysis_framework.md 审计清单assets/quick_brand_audit_template.mdbrand-audit-[name]-[date].md用户请求 :"分析我们的科技初创公司品牌并提出改进建议。"
执行过程 :
references/brand_archetypes.md 以识别原型references/brand_analysis_framework.md 获取分析结构assets/brand_analysis_report_template.mdbrand-analysis-[name]-[date].md此技能包含详细的参考文档:
references/brand_analysis_framework.md全面框架,涵盖:
何时加载 :在进行任何品牌分析或指南创建时,以确保全面覆盖。
references/brand_archetypes.md荣格12种品牌原型的完整指南:
何时加载 :当识别品牌个性或确定视觉/声音方向时。
此技能在 assets/ 中包含三个专业模板:
brand_guidelines_template.md完整的品牌指南文档模板,包含以下部分:
brand_analysis_report_template.md全面的分析报告模板,涵盖:
quick_brand_audit_template.md快速评估清单,包括:
症状 :不同渠道使用不同的颜色/字体,信息传递不清晰 方法 :快速审计 → 识别不一致性 → 确定修复优先级 → 创建指南 输出 :快速审计 + 品牌指南文档
症状 :没有明确的价值观、个性或视觉标准 方法 :探索 → 定义所有元素 → 在指南中记录 输出 :完整的品牌指南文档
症状 :旧品牌不符合当前发展方向 方法 :全面分析 → 竞争定位 → 新识别开发 输出 :品牌分析报告 + 新品牌指南
症状 :进入新市场或推出新产品线 方法 :审查核心品牌 → 为新情境调整 → 扩展指南 输出 :包含扩展部分的品牌指南
每周安装次数
57
代码仓库
GitHub 星标数
322
首次出现
2026年1月23日
安全审计
安装于
codex43
opencode42
gemini-cli40
claude-code39
cursor36
github-copilot33
This skill enables comprehensive brand analysis and guidelines creation. It analyzes brand requirements, identifies brand personality and positioning, and generates professional brand guidelines documents. The skill uses established brand frameworks including Jung's 12 archetypes and industry-standard brand identity principles.
Use this skill when the user requests:
Identify what type of brand work is needed:
A. New Brand Development
B. Existing Brand Analysis
C. Quick Brand Audit
D. Brand Guidelines Creation
Collect relevant information based on analysis type. Use the questions from references/brand_analysis_framework.md as a guide.
Essential Information :
Visual Identity Information :
Voice and Messaging :
Additional Context :
Identify the brand's personality using the 12 archetypes framework from references/brand_archetypes.md.
Analysis Process :
Archetypes Quick Reference :
Load references/brand_archetypes.md for detailed characteristics, visual directions, and messaging patterns for each archetype.
Perform comprehensive analysis using the framework from references/brand_analysis_framework.md.
Key Analysis Areas :
1. Brand Identity
2. Visual Identity
3. Voice and Messaging
4. Target Audience Alignment
5. Market Position
6. Brand Consistency
Create the appropriate deliverable based on analysis type using templates from assets/.
Output Options :
A. Brand Guidelines Document (assets/brand_guidelines_template.md)
B. Brand Analysis Report (assets/brand_analysis_report_template.md)
C. Quick Brand Audit (assets/quick_brand_audit_template.md)
File Naming Convention :
brand-guidelines-BRANDNAME-YYYY-MM-DD.mdbrand-analysis-BRANDNAME-YYYY-MM-DD.mdbrand-audit-BRANDNAME-YYYY-MM-DD.mdStorage Location : Create in project root or in brand-documents/ directory if multiple documents.
Based on analysis, provide actionable recommendations:
Prioritization Framework :
Recommendation Categories :
Provide phased approach for implementing recommendations:
Phase 1: Immediate (0-30 days)
Phase 2: Short-term (1-3 months)
Phase 3: Long-term (3-6+ months)
When comparing to competitors:
Provide quantitative assessments:
Scale: 1-10 for each category, with overall average.
Assess brand consistency across touchpoints:
User Request : "Create comprehensive brand guidelines for our eco-friendly packaging startup called GreenWrap."
Execution :
references/brand_analysis_framework.md for structureassets/brand_guidelines_template.md as basebrand-guidelines-greenwrap-2025-03-15.mdUser Request : "Audit our existing brand for consistency issues."
Execution :
references/brand_analysis_framework.md audit checklistassets/quick_brand_audit_template.mdbrand-audit-[name]-[date].mdUser Request : "Analyze our tech startup brand and suggest improvements."
Execution :
references/brand_archetypes.md to identify archetypereferences/brand_analysis_framework.md for analysis structureassets/brand_analysis_report_template.mdbrand-analysis-[name]-[date].mdThis skill includes detailed reference documentation:
references/brand_analysis_framework.mdComprehensive framework covering:
When to load : For any brand analysis or guidelines creation to ensure comprehensive coverage.
references/brand_archetypes.mdComplete guide to Jung's 12 brand archetypes:
When to load : When identifying brand personality or determining visual/voice direction.
This skill includes three professional templates in assets/:
brand_guidelines_template.mdComplete brand guidelines document template with sections for:
brand_analysis_report_template.mdComprehensive analysis report template covering:
quick_brand_audit_template.mdRapid assessment checklist including:
Symptoms : Different colors/fonts across channels, unclear messaging Approach : Quick audit → Identify inconsistencies → Prioritize fixes → Create guidelines Output : Quick audit + Brand guidelines document
Symptoms : No clear values, personality, or visual standards Approach : Discovery → Define all elements → Document in guidelines Output : Complete brand guidelines document
Symptoms : Old brand doesn't fit current direction Approach : Full analysis → Competitive positioning → New identity development Output : Brand analysis report + New brand guidelines
Symptoms : Entering new market or launching new product line Approach : Review core brand → Adapt for new context → Extension guidelines Output : Brand guidelines with extension sections
Weekly Installs
57
Repository
GitHub Stars
322
First Seen
Jan 23, 2026
Security Audits
Gen Agent Trust HubPassSocketPassSnykPass
Installed on
codex43
opencode42
gemini-cli40
claude-code39
cursor36
github-copilot33
超能力技能使用指南:AI助手技能调用优先级与工作流程详解
53,700 周安装